Snookinomics - NYTimes.com:
"By my back-of-the-envelope calculation, Snooki can bring revenue that is tenfold her appearance fee,..."
I think its unreal that Snookie is in such high demand. It speaks to the society we live in which makes we ask the question WTF? But it is what it is and since the demand is there, good for Snookie for working her magic... I guess. You can read the full article from the link above.